Designing Better Digital Experiences for Every Citizen
Learn more about UX4G, an initiative under the Digital India Programme aimed at optimizing the user's journey in availing e-services.
Who are we?
Crafting India's Digital Experience
UX4G is an initiative under the Digital India Programme, Ministry of Electronics and Information Technology (MeitY), Government of India, which aims to optimize the user's journey in availing e-services, facilitating personalized digital experiences that are visually appealing, efficient and empower users to access services easily.
The initiative aims to promote better User Experience (UX)/ User Interface (UI) practices in e-services and to provide a GIGW-compliant, standard, ready-to-use and reusable library of design components for the design and development teams of government applications. Additionally, UX4G aims to build capacities within government (e.g. decision makers, project directors, product managers, UX designers and developers) on good UX/UI practices.
Our Mission
Enhancing the user experience for government applications
UX case studies documented
Impactful projects supported
Workshops and training sessions conducted
How we stand out?
Our Value Proposition
UX4G works across government departments to enhance operations, improve user experiences, and make e-services more effective and accessible.
Ready-to-use design toolsA GIGW-compliant library of design tokens, components and patterns that teams can adopt directly, cutting duplicate design and development effort across departments.
Hands-on trainingWorkshops and training sessions that build UX/UI capacity among decision makers, project directors, product managers, designers and developers across government.
Direct guidance for department teams and vendors as they apply UX4G to real projects, from early design decisions through to launch.
Our Values
Our Beliefs in Action
User-Centric
We design around the needs of citizens, making every digital service easier to find, understand and use.
Collaboration
We work closely with departments, designers and developers, sharing knowledge so good UX practices spread across government.
Innovation
We continually refine our tools and guidance, bringing fresh thinking to how citizens experience e-services.
Portfolio
Trusted at Scale
